2 Sales & Marketing jobs in Shanghai / Hangzhou

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Brand Manager (FMCG)

Shanghai, Mainland China

Reference: GC865344

Posted on: 31/10/2024

Salary: CNY 5500 - 5600 per year

Job type: Permanent

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My client is a leading multinational corporation in the FMCG sector. Responsibilities: Develop integrated marketing communications campaign plans based on brand strategy, including the Big Idea, creative assets, and activation roadmap. Collaborate with the media team to create a comprehensive medi...

品牌副总裁

Shanghai, Mainland China

Reference: GC865231

Posted on: 28/10/2024

Job type: Permanent

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职位名称：品牌副总裁（VP of Brand）工作地点：上海工作职责：品牌战略制定：根据公司整体发展目标，制定并执行品牌战略，确保品牌定位准确、独特且具有市场竞争力。与各业务部门紧密合作，确保品牌在不同市场和渠道的表现符合公司的长远发展目标。品牌传播管理：负责品牌传播部门，包括品牌营销、公共关系、社交媒体等职能的整体管理，确保传播内容符合品牌价值和目标受众。指导并监督团队设计创新的传播策略和活动，提高品牌的市场曝光率与消费者认知度。 ...